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East Coast Studio is happy to offer today’s best way of promoting your podcast on social media.

It’s an animated video clip featuring your podcast artwork or guest image, audio clip, and animated captions.

Video has become the next big thing on social media, so it’s only natural you should be using it to help promote your podcast. On most platforms, videos play automatically! One downside is that the audio is normally muted, so if you simply post a video clip of your podcast artwork and audio – many people won’t even notice it.

The video clip include captions, so the audio flashes on screen as text to catch attention of social media users as they scroll. If they like what they see/hear, they can click through to check out your full episode, and hopefully subscribe to your podcast!

See a sample below to get a full understanding of the video clips.